Where AI meets iot to deliver retailers real-time insights inside and outside the store

The three use cases where the convergence of artificial intelligence and Internet of Things underpinned by event streaming is making a real difference to retailers and their customers are as follows.
Enhancing Every Customer Journey Within the Store
AIoT enables retailers to intelligently take advantage of in-store and customer data to offer highly customized shopping experiences. By using AI to analyze customer data from IoT devices, retailers can tailor product recommendations, offers, and even in-store experiences to individual preferences. Take the instance of providing an in-store customer service assistant that knows where the customer is and, more importantly, where everything else is located.

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