Improving customer experience and increasing loyalty for buyers of retail returns

Any retailer knows that outstanding customer experience is key for a successful, growing business.  While we treat our retail customers that way, what about those customers that buy retail returns from us? Dan Main at Bidpath explores the importance of retail returns buyers, and how to best keep them happy.
Customer experience and its link to loyalty cannot be ignored. As Shep Hyken, author of The Cult of the Customer wrote in a 2023 article for Forbes; “When you recognise that a good customer experience can be the source of customer loyalty and repeat business, every moment at every touchpoint becomes an opportunity for customer service.”